Toyota Motor East Japan Inc.

Japanese

Company Information

Message from the President

From Tohoku to the World

Toyota Motor East Japan was founded in July 2012 as a group of specialists focusing
on compact cars.

Throughout the process of planning, development and production of automobile,
we would like to make best efforts to provide appealing compact cars to our customers.
In order to continue to manufacture cars in the Tohoku region, we must maintain a high level
of competitiveness while conditions surrounding us are changing radically towards achieving
carbon neutrality. To make it happen, what we value forever is “Hitozukuri( Human Resources
Development )” and “connection”, which become the foundation of all.
Monozukuri( Manufacturing ) is about Hitozukuri( Human Resources Development ),
We will strive to foster a corporate culture in which the diversity of each individual is valued
and connected to enhance the mobility of the organization.

We will create the future of Tohoku region through car manufacturing together with
local residents, with the reconstruction of Tohoku as our mission.
“From Tohoku to the world quickly delivering appealing compact cars to our customers”
We would like to expand the circle of car manufacturing, together with all of our dealers
and suppliers.ﾂꀀWe sincerely look forward to your continued support in the future.



Guiding Principles

  • 1. 　Honor the language and spirit of the law of every country and region,
    　　 and undertake open and fair business activities to be a strong corporate citizen of the world.
  • 2. 　Respect the culture and customs of every country and region,
    　　 and contribute to economic and social development through corporate activities in their respective communities.
  • 3. 　Dedicate our business to providing clean and safe products and to enhancing the quality of life
    　　 everywhere through all of our activities.
  • 4. 　Create and develop advanced technologies and provide outstanding products and services
    　　 that fulfill the needs of customers worldwide.
  • 5. 　Foster a corporate culture that enhances both individual creativity and the value of teamwork,
    　　 while honoring mutual trust and respect between labor and management.
  • 6. 　Pursue growth through harmony with the global community via innovative management.
  • 7. 　Work with business partners in research and manufacturing to achieve stable, long-term growth and mutual benefits,
    　　 while remaining open to new partnerships.
    • From Tohoku to the World 取締役社長

    Toyota Motor East Japan was founded in July 2012 as a group of specialists focusing on compact cars.

    Throughout the process of planning, development and production of automobile,
    we would like to make best efforts to provide appealing compact cars to our customers.
    In order to continue to manufacture cars in the Tohoku region, we must maintain a high level of competitiveness while conditions surrounding us are changing radically towards achieving carbon neutrality. To make it happen, what we value forever is “Hitozukuri( Human Resources Development )” and “connection”, which become the foundation of all.
    Monozukuri( Manufacturing ) is about Hitozukuri( Human Resources Development ),
    We will strive to foster a corporate culture in which the diversity of each individual is valued and connected to enhance the mobility of the organization.

    We will create the future of Tohoku region through car manufacturing together with local residents, with the reconstruction of Tohoku as our mission.
    “From Tohoku to the world quickly delivering appealing compact cars to our customers”
    We would like to expand the circle of car manufacturing, together with all of our dealers and suppliers. We sincerely look forward to your continued support in the future.



    Guiding Principles

  • 1. 　Honor the language and spirit of the law of every country and region, and undertake open and fair business activities to be a strong corporate citizen of the world.
  • 2. 　Respect the culture and customs of every country and region, and contribute to economic and social development through corporate activities in their respective communities.
  • 3. 　Dedicate our business to providing clean and safe products and to enhancing the quality of life everywhere through all of our activities.
  • 4. 　Create and develop advanced technologies and provide outstanding products and services that fulfill the needs of customers worldwide.
  • 5. 　Foster a corporate culture that enhances both individual creativity and the value of teamwork, while honoring mutual trust and respect between labor and management.
  • 6. 　Pursue growth through harmony with the global community via innovative management.
  • 7. 　Work with business partners in research and manufacturing to achieve stable, long-term growth and mutual benefits, while remaining open to new partnerships.
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